About ATCC

About us

Australia Travel Careers Council has been established by passionate industry leaders to address the critical issue of future staff shortages impacting on the travel industry.


To act as a focal point to attract more people into the travel industry and retain existing staff that will benefit the interests of all.


  • Profile the travel industry as an industry career of choice
  • Educate people about the range of career paths available in the travel industry
  • Attract 320,000 people over 10 years in all areas of travel & tourism Australia wide??
  • Identify how many people are currently employed in the travel & tourism industry by sector and then build a plan to address the staffing shortages in these sectors.
  • Assisting the industry to retain staff.


  • Awareness raising of the benefits of the travel industry as a career choice in the wider community as well as within the travel sector
  • Key messages to people at the outset of their careers and return to work
  • Strategies to encourage and manage the mature worker
  • Strategies to bring in people from other industries
  • Consultation with educational institutions
  • Research on staffing trends in the industry